TradingScreen, the provider of multi-broker execution management systems (EMS), has announced the appointment of Charles Garcia as head of global marketing for traditional asset managers. Garcia will lead TradingScreen’s expansion into the global asset management community and will be based in TradingScreen’s New York headquarters.
Garcia was most recently head of North American sales at Sophis, a global provider of portfolio and risk management software. Previously, he was director of business development at buy-side systems supplier BlackRock Solutions and spearheaded the order management system product and sales strategy for TradeWeb, the OTC multi-asset class market operator. For 14 years he worked at Bloomberg Financial Markets, where he held a number of sales management roles including the growth of Bloomberg’s straight through processing solutions and drove sales in new regions such as Latin America.
“This appointment is a strategic hire for the firm and reflects the growing demand we’re seeing from our clients and prospects worldwide,” said Philippe Buhannic, CEO of TradingScreen.
In January, TradingScreen acquired an exclusive licence to service institutional users of Citi's multi-broker post-trade Best Execution Comparison Services (BECS) product. TradingScreen will oversee all multi-broker post-trade analytics for BECS, but will not be responsible for pre-trade cost-estimation services, which will still be delivered by Citi.
The firm offers two other TCA services: TCA-in-a-Box, an off-the-shelf service provided to its EMS users; and itero, a TCA service offered by GSCS Information Services, which was bought by TradingScreen in February 2010.